A Strategic Adjunct to Enhance the SkinPen Experience

Strengthening the customer experience one provider at a time

SkinPen Creates the Results. Glacial Skin Elevates the Experience.

A partnership with Crown Aesthetics | Glacial Skin | Confidential

The Experience Opportunity

SkinPen delivers consistent collagen induction with a manageable recovery profile. But in a market where patients increasingly expect premium, zero-downtime experiences, there's an opportunity to differentiate.

The Patient's Perspective

What patients perceive after microneedling — even when clinical outcomes are excellent:

1
1

Visible redness (12–72 hrs)

Social downtime; reluctance to schedule before events

2
2

Post-procedure warmth and tightness

Anxiety about "doing something wrong" during recovery

3
3

Mild swelling

Perceived severity exceeds clinical reality

4
4

Sensitivity to products

Uncertainty about post-care routine

The Business Impact

  • Patients delay or avoid rebooking during high-visibility seasons
  • Multi-session treatment plans (3–6 sessions) see drop-off after session 2–3
  • Providers hesitate to recommend SkinPen to patients with darker skin tones due to PIH concerns
  • Word-of-mouth referrals emphasize downtime over results

Expanding the Addressable Market

For Fitzpatrick IV–VI patients, post-procedure inflammation carries additional risk of hyperpigmentation — a barrier to expanding SkinPen's diverse patient base.


Protecting SkinPen's Efficacy

The science confirms: surface cryomodulation does not interfere with collagen induction

Stage 1: Micro-Injury

During treatment: SkinPen needles create controlled micro-channels in the dermis.

Stage 2: Inflammatory Response

Minutes to hours: Platelet activation triggers growth factor release; neutrophils arrive.

Stage 3: Fibroblast Activation

Hours to days: Growth factors recruit fibroblasts to the wound site.

Stage 4: Collagen Remodeling

Weeks to months: New collagen III forms, then converts to collagen I over time.

Why Surface Cooling Does Not Reduce Results

Stimulus Already Delivered

Micro-channels begin closing within minutes of needle withdrawal — the mechanical stimulus is already delivered.

Irreversible Cascade

Growth factor release is immediate and irreversible upon platelet activation.

Below the Surface

Fibroblast recruitment occurs over hours to days.

Months of Remodeling

Collagen remodeling unfolds over 3–6 months — a 10-minute cryomodulation session addresses only the acute inflammatory surface response.

Published Clinical Evidence

Split-face randomized controlled trial — Lasers in Surgery and Medicine, 2024

The Results

69%

Pain Reduction

Decrease in post-procedure pain scores

85%

Patient Satisfaction

Reported improved recovery experience

60%

Erythema Reduction

Faster resolution of visible redness

Don't Just Take Our Word For It, Hear It From Your Customers!

"SkinPen Microneedling + Glacial Glide 🧊☁️✨

Collagen + elastin are the essential protein fibers in the skin that give it support & elasticity (firm, bouncy, plump skin). As we age, these fibers break down causing volume loss, wrinkles & thinning skin.

SkinPen microneedling activates your body’s natural skin-healing power to increase collagen & elastin, so your skin returns to a healthier looking youthful appearance.

This treatment works to regenerate & activate your own collagen, smoothing wrinkles & improving the look of acne scars. Also helps with skin texture, fine lines, pigmentation & the appearance of pores.

Add on the Glacial Glide 10 minute constant cooling treatment to cut your downtime in half! Feels amazing & it’s like an ice bath for your face after the spicy microneedling treatment! 💫"

"✨ Did you know that pairing SkinPen Microneedling with the Glacial Glide infusion takes your results to the next level?

🔬 SkinPen Microneedling works beneath the surface to stimulate collagen, fade scars, soften fine lines, and renew skin texture.
❄️ The Glacial Glide instantly cools, soothes, and hydrates — reducing redness and irritation while leaving your skin dewy and refreshed.

This powerful duo not only accelerates healing but also maximizes glow, making it one of the most advanced skin treatments available today."

"SkinPen microneedling paired with regenerative exosomes and finished with a calming Glacial Glide is how we correct the skin while respecting the barrier. This trio is designed to stimulate collagen, accelerate cellular repair, reduce inflammation, and support faster recovery with visibly healthier skin.

SkinPen creates precise microchannels to trigger natural collagen production. Exosomes deliver powerful growth factors to enhance healing and results. Glacial Glide cools and soothes the skin, helping calm redness and inflammation while locking in post treatment benefits.

This is advanced skin therapy for acne scarring, texture, pigmentation, redness, and overall skin quality. No harsh heat. No aggressive downtime. Just intentional correction with long term results.

Performed by experienced estheticians who specialize in skin revision and corrective treatments."

🧊Glacial Glide🧊

The cherry on top of ANY treatment!

Now don’t confuse this with the glacial gloss, the glide is 10 min of continuous cold therapy featuring Glacial to enhance results 🧊✨

HOW DOES IT WORK?

Glacial Glide reduces pain, swelling, and inflammation, through the power of continuous precision cooling, leaving the patient with calm skin. This is often incorporated after ANY treatments or during specific facials that address inflammatory conditions.

I also add on a specific bio cellular mask to fit your skin needs!

This isn’t your basic microneedling…

By stacking SkinPen + Epicutis + Glacial Glide we’re triggering collagen and then instantly calming inflammation.

So instead of post-treatment irritation, you leave feeling like your skin just took a deep ice plunge ❄️

Your barrier’s new favorite luxury ritual awaits 🪞

Skinpen + Glacial Glide = Best skin ever!

This combo is the ultimate Time Machine to help us age backwards and correct any skin concerns!

The @skinpen is a microneedling device causes controlled micro-injuries that stimulate the body’s natural wound healing process. The micro-injuries trigger the release of cytokines and growth factors that lead to remodeling of collagen and elastin. Reduces the signs of aging; skin texture, fine lines, pigmentation, scaring and wrinkles.

When you add on the Glacial Glide from @glacial.skin , it’s just the cherry 🍒 on top!

Glacial Glide reduces pain, swelling, and inflammation, through the power of continuous precision cooling, leaving the patient with calm skin. This is often incorporated after ANY treatments or during specific facials that address inflammatory conditions.

*Glacial® Rx is FDA-cleared for temporary reduction of pain and inflammation

The Value for Any Practice

Six ways Glacial Skin integrates into existing treatment menus

Why Providers Add Glacial® Skin


1
1

Reducing Inflammation*

Our Patented Cryomodulation™ stops the inflammatory cascade that causes redness, eliminating downtime.

2
2

Enhancing Results

This calming effect creates the perfect cellular environment for serum absorption, while vasoconstriction 'locks in' the treatment for a superior, longer-lasting glow.

3
3

Universal Fit

Safe for all skin types and all seasons, broadening patient accessibility.

4
4

Premium Positioning

Harvard-developed, FDA-cleared*, establishing a unique and credible category.

5
5

Easy Integration

Fast training and seamless fit into any existing practice workflow.

6
6

Versatility

Treats multiple conditions with one system, maximizing ROI.

*Glacial® Rx is FDA-cleared for temporary reduction of pain and inflammation

Higher package adherence

→ More sessions per patient

Premium pricing power

→ Higher revenue per session

Broader patient base

→ More SkinPen candidates (including Fitzpatrick IV–VI)

An Incredible System: Glacial® Rx, FDA-Cleared, Patented, and in a Class of Its Own

100%

Would Repeat & Recommend

Patients reported they would repeat and recommend Glacial® Skin treatment

90%

Brighter, More Even Skin

Patients reported brighter, rejuvenated, or more even skin tone at one month

92%

Physician-Assessed Improvement

Patients showed visible improvement according to physician assessment

Immediate Results

Visible calming of redness and inflammation right after treatment

Long-Term Benefits

Results continue to improve for up to 3 months post-treatment

Universal Safety

Safe for all Fitzpatrick skin types (I-VI) with zero serious adverse events

Zero Downtime

Patients can immediately resume normal activities and even book same day or the day before events without risk of redness giving them that perfect Glacial glow.

Sensitive & Rosacea-Prone Skin

Even sensitive, rosacea-prone skin shows significant reductions in post-treatment redness. The Skin pen protocol calms even the most reactive skin types, making the treatment accessible to patients who previously avoided skin treatments due to sensitivity concerns.

Hyperpigmentation & Uneven Tone

The melanin-normalizing effect enhances Skin Pen's brightening power. Patients with uneven tone or melasma see exceptional brightness and evenness, creating a luminous, porcelain-smooth appearance that photographs beautifully.

Extending Value: Neck, Decollete, and Body Protocols

Expanding Glacial Skin's application beyond facial microneedling

The Opportunity

Neck and decollete are among the fastest-growing treatment areas in aesthetic medicine — and among the most sensitive. Thinner skin means more visible erythema and greater patient concern about post-procedure appearance.

Why It Matters for SkinPen Providers

  • Neck and decollete treatments are often visible in professional and social settings
  • Minimizing post-procedure redness allows patients to return to daily activities confidently
  • These areas carry higher PIH risk for Fitzpatrick IV–VI patients due to thinner, more reactive skin

Glacial Application

  • Full-body treatment capability with adjustable protocols
  • Same adaptive algorithm and precision cooling across all treatment zones
  • Natural upsell for SkinPen body patients — no additional equipment needed

The Ultimate Combination

A Win for the Patient and Your Business

Clinically powerful on its own—and a revenue-driving booster in combination with SkinPen —delivering superior patient outcomes and measurable practice growth.

$104K

Conservative Scenario

10 standalone Glacial Skin treatments per week × $200 average = $2,000/week = $104,000/year

$234K

Moderate Scenario

20 standalone treatments per week × $225 average = $4,500/week = $234,000/year

$390K

Optimistic Scenario

30 standalone treatments per week × $250 average = $7,500/week = $390,000/year

The Patient Wins

  • Better results with enhanced glow
  • Zero redness—Immediate photo-worthy results
  • Enhanced comfort with luxurious cooling
  • The ultimate treatment experience

The Provider Wins

  • $100K-$390K annual revenue from standalone Glacial® Skin treatments
  • Premium positioning enables 20-30% price increases on treatment menu
  • New patient acquisition from rosacea and sensitive skin populations
  • Higher treatment frequency with series-based protocols
  • Stronger patient retention and loyalty

The SkinPen Add-On

  • 10-minute post-Skinpen protocol
  • Eliminates redness, enhances results
  • $75-150 upsell to existing Skin Pen patients
  • Captures revenue from patients already in the chair

Standalone Glacial Skin Treatments

  • Full 20-30 minute independent protocols
  • Targets NEW patient populations who don't need or want Skin Pen
  • Creates a separate service menu and revenue category

The Business Case

How the SkinPen + Glacial partnership creates a growth flywheel

Step 1: More Confident Providers

Glacial gives providers a post-treatment protocol they can stand behind. More confidence means providers use more aggressive settings, treat a broader patient base, and recommend more sessions.

Step 2: Better Outcomes + Better Experience

Better clinical outcomes combined with a premium recovery experience drives higher patient satisfaction. Higher satisfaction means more referrals and stronger reviews.

Step 3: More Patients per Provider

More patients per provider means more cartridge consumption, more recurring Crown revenue, and a stronger argument for SkinPen over competing platforms.

Crown Benefits

Provider Benefits

Across the Crown Aesthetics Portfolio

Glacial Skin enhances every product in Crown's ecosystem

SkinPen

Creates the micro-channels — delivering controlled collagen induction

Glacial Skin

Calms the acute inflammatory response and optimizes the skin barrier

BIOJUVE

Living biome colonizes an optimized, calm skin environment

This three-step protocol is exclusive to Crown's ecosystem. No competitor can replicate it — because no competitor has all three components. It positions Crown not as a device company, but as a complete skin health platform.

Glacial Skin is a platform-wide enhancement for Crown's entire installed base — not a single-device add-on.

The Patient Experience Advantage

Why the last 10 minutes matter more than the first 30

What the Clinical Community Is Saying About Post-Procedure Cryomodulation

"100% of clinical trial participants reported they would repeat the cryomodulation experience or recommend it to others." — Clinical trial patient satisfaction data

"The post-procedure experience transformed how patients talked about their treatment — they focused on how they felt leaving, not the discomfort during." — Provider feedback, clinical adoption program

The Neuroscience of the Glacial Glow

Research in behavioral psychology shows that people judge experiences primarily by two moments: the peak (most intense point) and the end (how it concludes). This is the Peak-End Rule.

Microneedling's peak is the discomfort during treatment. Glacial Skin replaces the ending — transforming it from "lingering redness and warmth" to "cool, calm, glowing skin."

Four Experience Elements

1
2
3
4
1

Relaxation — Patients experience a soothing, clinical cool-down

2

Visible improvement — Immediate reduction in redness creates a tangible "I can see the difference" moment

3

Positive memory formation — The treatment ends on a high note, reshaping how patients remember the entire session

4

Wellness finish — The clinical treatment concludes with a sense of care, not just procedure completion

Addressing Key Questions

Q1: Does cooling reduce SkinPen's collagen induction results?

No. The collagen cascade is initiated at the subcellular level the moment SkinPen's needles create micro-channels. Growth factor release is immediate and irreversible upon platelet activation. Surface cryomodulation addresses the acute inflammatory response (redness, swelling, discomfort) without interfering with the deeper wound-healing process that drives collagen remodeling over 3–6 months.

Q2: Is Glacial Skin FDA-cleared for post-microneedling use?

Glacial Rx is FDA cleared for reduction of pain and inflammation (erythema, edema). Micro needling triggers the same effects (erythema, edema, pain) addressed by these clearances. The device holds a unique FDA product code — no other cryomodulation device is in its class.

Q3: How does this integrate into existing SkinPen workflows?

Glacial Skin is applied immediately after the SkinPen treatment is complete, as the final step in the procedure. No room reconfiguration, no complex training. The session adds approximately 10 minutes. Providers can begin offering it the same week they receive the device.

Q4: What about patients with topical sensitivities or unexpected reactions?

This is one of Glacial Skin's strongest value propositions for SkinPen practices. Post-microneedling skin is more permeable and reactive. Cryomodulation calms the skin, reducing irritation, inflammation, and unwanted skin reactions. It is a safety net that elevates the standard of care.

Q5: Does this compete with SkinPen's messaging?

Glacial Skin complements SkinPen's value proposition — it does not compete with it. SkinPen delivers the collagen induction. Glacial Skin manages the recovery experience. The messaging is additive: "SkinPen results, now with a premium recovery experience."

Precision Creates the Change. Cooling Elevates the Experience.

SkinPen has built the gold standard in microneedling. Glacial Skin is here to protect that standard — by giving providers a clinically validated post-treatment protocol that improves the patient experience, expands the addressable market, and differentiates Crown's entire ecosystem.

This is not about adding another device. It is about adding a layer of clinical excellence to everything Crown already does well.

Let's explore what this could look like.

Made with